Braze Inc. Class A Common Stock

Braze Inc. operates a customer engagement platform that provides interactions between consumers and brands worldwide. The company offers data ingestion products such as Braze software development kits that automatically manage data ingestion and deliver mobile and web notifications in-application/in-browser interstitial messages and content cards; REST API that can be used to import or export data or to trigger workflows between Braze and brands' existing technology stacks; partner cohort syncing which allow brands to sync user cohorts from partners; and Braze Cloud Data Ingestion that enables brands to harness their customer data. It also offers classification products including segmentation that can define reusable segments of consumers based upon attributes events or predictive propensity scores; segment insights which allows customers to analyze how segments are performing relative to each other across a set of pre-selected key performance indicators; and predictive suite that allows customers to identify groups of consumers that are of critical business value. In addition the company provides orchestration products which includes Canvas an orchestration tool that allows customers to create journeys mapping out multi-steps and cross-channel messaging experiences; campaigns which allows customers to send one set of single-channel or multi-channel messages to be delivered to customers in a particular user segment; event and API triggering; frequency capping and rate limiting; intelligent selection; and reporting and analytics. Further it offers personalization products such as liquid templating platform connected content platform content blocks intelligent timing platform and promotion codes; and action products. The company was formerly known as Appboy Inc. and changed its name to Braze Inc. in November 2017. Braze Inc. was incorporated in 2011 and is headquartered in New York New York.